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《CNB China Business》Intermediate Book I

Would you like to do business with China?
"CNB China Business" series textbooks are Chinese language textbooks compiled for business personnel from around the world. This textbook is based on the requirements of business-people, with practical, business-oriented tasks providing the main theme. You can acquire much useful knowledge during your language course, learning the Confucius trader's way and aiding you with your understanding of the complexities of business Chinese.

<CNB China Business> Elementary Book I is suitable for business personnel from all countries, who are occupied with work, and so have limited time to study. The textbook has 6 chapters and 36 lessons in total; the knowledge provided can throw open the gates for corporations and individuals alike who wish to do business with China. You will understand the Sino business culture: policies and politics, organization, the business environment, economic history and business requirements; and the all-important negotiation etiquette and jargon used in China.

It is a superb guide for business people from all countries that cannot be ignored. The textbook highlights the application of the Chinese language in the business domain; focusing on the students' ability to speak, read and understand Chinese, and with students able to carry out simple but necessary writing tasks.

<CNB China Business> Elementary Book I shall lay an excellent foundation for students who wish to understand business in China.
This volume shall be provided free of charge to official students (online study only).
Self-study students (did not pay course fee) shall pay USD50 for online materials.
A printed copy of this textbook is also available, for USD30 per volume.
I want to enrol for the course I want to order the printed textbook

《CNB中国商务》中级上册

你想和中国人做生意吗?
《CNB中国商务》系列教材是为各国商务人士编写的中文教材。本教材以商务人士的工作需要为依据,以实用的商务任务为主线,在学习汉语中学习商务知识,在学习中国儒商之道中练习商务汉语。
《CNB中国商务》初级上册适用于工作繁忙又没有时间学习的各国商务人士,教材共分六大单元36讲。本教材为想与中国人做生意的商务界、企业人士开辟了一个宽阔的窗口,这里可以了解到中国的商务政策、商务组织、商务环境、商务历史、商务需求,还有专业的商务谈判用语,是各国商务人士不可多得的一本中国商务大全。
本教材突出商务领域的应用汉语能力,侧重学员对汉语的听说能力和阅读能力,同时能够进行简单而必要的的书写学习。
《CNB中国商务》初级上册将为学员了解中国商务打下良好的学习基础。
本册教材正式学员(交纳学费者)免费在线使用。
自学阅读者(即不交学费者)交纳50美元费用在线使用。
凡需印刷版教材要另交纳30美元/册预订。
我要报名学习 我要订阅教材

 

《CNB China Business》Intermediate Book I 《CNB中国商务》中级上册
 
  • Unit 1 Business Policies of China
    Lesson 1 [Common Business Knowledge] The "11th 5-year Plan" of China
    Lesson 2 [Investment Policies] Registration procedures for foreign companies.
    Lesson 3[Import and Export Policies] <2007's Category of Goods Administered under Export Permits>.
    Lesson 4 [International Co-operation Policies] Regarding the Standing Committee of the NPC of the PRC accession to the <WIPO Performances and Phonograms Treaty>.
    Lesson 5 [Industrial Policies] Announcements made by the State Environmental Protection Administration of China regarding amendments to the Catalogue of Toxic Chemicals Prohibited or Strictly Controlled (Revised).
    Lesson 6 [Decoding Policies] Outsourcing the service industry

    第一单元 商务政策
    第1讲 【商务常识】中国的"十一五"规划
    第2讲 【投资政策】外商投资企业登记程序
    第3讲 【进出口政策】《2007年出口许可证管理货物目录》
    第4讲 【国际合作政策】中国人大关于加入《世界知识产权组织表演和录音制品条约》的决定
    第5讲 【行业政策】国家环境保护总局公告 关于修订中国严格限制进出口有毒化学品目录的公告
    第6讲 【政策解读】服务外包产业面面观

  • Unit 2 Business Organizations of China
    Lesson 7 [National Bureau] State Administration for Industry and Commerce
    Lesson 8 [International Organization] The Affiliate of International Chamber of Commerce in China.
    Lesson 9 [Local Bureaus] The Commission of Foreign Economic Relations and Trade of Shandong Province, Shandong Economic and Trade Committee, Qingdao Foreign Economic and Trade Committee, Qingdao Economic and Trade Committee, Zhejiang Foreign Trade and Economic Co-operation Bureau, Zhejiang Economic and Trade Committee, Ningbo Foreign Trade and Economic Co-operation Bureau, Ningbo Municipal Trade Bureau, Department of Foreign Trade and Economic Co-operation, Jiangsu Provincial Government, The Economic & Trade Commission of Jiangsu Province, Department of Foreign Trade and Economic Co-operation of Jiangxi Province, Trade Management Administrative Office of Jiangxi Province, Jiangxi Provincial Economic and Trade Commission.
    Lesson 10 [Industrial Association] All-China Federation of Industry & Commerce., the largest industrial organization in China.
    Lesson 11 [Well-known Company] China FAW Group Corporation.
    Lesson 12 [Outstanding Business Personnel] Mr. Bo Xilai, Commerce Minister of China.

    第二单元 商务组织
    第7讲 【国家机构】国商工商管理局
    第8讲 【国际组织】中国国际商会
    第9讲 【地方机构】山东省外贸厅 山东省经贸委 青岛市外经贸委 青岛经贸委 浙江省外贸厅 浙江省经贸委 宁波市外经贸局 宁波市贸易局 江苏省外贸厅 江苏省经贸委 江西省外贸厅 江西省贸易管理办公室 江西省经贸委
    第10讲 【行业协会】中国最大的行业组织--工商联
    第11讲 【知名企业】中国汽车工业的中坚--中国一汽
    第12讲 【商务人士】一路春风的商务部长薄熙来

  • Unit 3 Business Environment of China
    Lesson 13[Provincial Status] Jiangsu Province, Zhejiang Province, Anhui Province, Fujian Province, Jiangxi Province, Shandong Province.
    Lesson 14 [Development Zones] Guangzhou Economic & Technological Development Zone, Zhanjiang, Wenzhou, Kunshan, Dayawan, Xiaoshan, Kunming, Hainan Yangpu, Xiamen Haicang, Wulumuqi, Shihezi, Guangzhou Nansha.
    Lesson 15 [Investment Promotion Bureaus] Dalian Ganjingzi District Investment Promotion Bureau, Shenyang Dongling District, Yanbian Yanji, Harbin Daoli District.
    Lesson 16 [Brand names] Brands of dairy products: Wahaha, Huiyuan, Laoshan, Yili, Mengniu.
    Lesson 17 [Sentiments] The ancient legend of moon-cake for Mid-Autumn Festival
    Lesson 18 [Environment] Hangzhou Business Environment Presentation - China Investment Climate Forum, Hangzhou, 2006.

    第三单元 商务环境
    第13讲 【省情】江苏省 浙江省 安徽省 福建省 江西省 山东省
    第14讲 【开发区】广州经济技术开发区 湛江 温州 昆山 大亚湾 萧山 昆明 海南洋浦 厦门海沧 乌鲁木齐 石河子 广州南沙
    第15讲 【招商局】大连甘井子区招商局 沈阳东陵区 延边延吉市 哈尔滨道里区
    第16讲 【品牌】饮料乳品业品牌:娃哈哈 汇源 崂山 伊利 蒙牛
    第17讲 【风情】中秋月饼的古老传说
    第18讲 【环境】2006(第四届)中国投资环境论坛之杭州商务环境说明会

  • Unit 4 Business History of China
    Lesson 19 [Confucius Traders' Theory and Doctrine] The Confucius traders' way - Creditability oriented, profit based on righteousness.
    Lesson 20 [Famous Businessmen] Zi Gong - the Confucius trader, and his business life.
    Lesson 21 [Historical Business Affairs] The tea route.
    Lesson 22 [Historical Business Clans] Zhejinag merchants - Modern businessmen
    Lesson 23 [Contemporary Business Affairs] Achievements of overseas Chinese around the world.
    Lesson 24 [Business Review] Creditability is the root of business.

    第四单元 商务历史
    第19讲 【儒商学说】诚信为本,以义取利的儒商之道
    第20讲 【知名商贾】"陶朱事业,端木生涯"--儒商子贡
    第21讲 【历代商事】茶叶之路
    第22讲 【古今商派】现代中国第一大商人群体--浙商
    第23讲 【现代商务】世界各地华侨的成就
    第24讲 【商务评论】诚信是经商之本

  • Unit 5 Business Demands of China
    Lesson 25 [Business Talents] China needs what sort of business talents?
    Lesson 26 [Business Culture] Differences between western and oriental business communication.
    Lesson 27 [Market Guide] The Warmth Project
    Lesson 28 [Trade Co-operation] Promoting the standardization and modernization of retail industry.
    Lesson 29 [Rooms for Business] Pearl River Delta.
    Lesson 30 [Investment Guide] Anhui's "Businessmen Moving Westward".

    五单元 商务市场
    第25讲 【商务人才】中国需求哪些商务人才?
    第26讲 【商务文化】东西方商务交际的不同
    第27讲 【市场指南】温暖工程
    第28讲 【贸易合作】促进零售业规范化和现代化发展
    第29讲 【商务空间】珠江三角洲
    第30讲 【投资导向】"万商西进"在安徽

  • Unit 6 Business Negotiation of China
    Lesson 31 [Negotiation Concept] Price quotation and price negotiation.
    Lesson 32 [Negotiation Scene] Scouting through tourism and excursions.
    Lesson 33 [Negotiation Procedure] Price negotiation and payment.
    Lesson 34 [Business Communication] The 10 most commonly used phrases in business negotiations.
    Lesson 35 [Negotiation Skill] Bargaining strategy.
    Lesson 36 [Business Etiquettes] Negotiation - the expert's weapon.

    第六单元 商务谈判

    第31讲 【谈判概念】报价和议价
    第32讲 【洽谈场景】游览名胜的探底
    第33讲 【谈判程序】议价和支付
    第34讲 【商务交际】商务谈判最常用的10句话
    第35讲 【谈判技巧】讨价还价的策略
    第36讲 【商务礼仪】谈判高手的着装武器

 

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