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《36 CNC Lessons on Modern Confucius Traders》

< CNC Chinese Classics> series textbooks are Chinese course materials compiled for business personnel from various countries. These textbooks are based on the aspects of Sino works and culture that a businessperson will need. The main theme is on learning the practicalities of Chinese culture relating to business activities; students can learn about Chinese culture and the disciplines of Confucius while learning the Chinese language.
<36 CNC Lessons on Modern Confucius Traders> has 36 lessons in 6 units. It supplements the official CNC textbooks, summarizing the general knowledge of modern Confucius traders. Contents include outstanding examples of Confucius traders and their eras, the traders' technology, business world, their charity, what makes a virtuous Confucian trader, and more. From the angle of learning business Chinese, it lets us understand both Chinese culture and the Chinese classics.
<36 CNC Lessons on Modern Confucius Traders> highlights the application of the Chinese language in the cultural domain, focusing on the students' ability to speak, read and understand Chinese, and with students able to carry out simple but necessary written tasks.
<36 CNC Lessons on Modern Confucius Traders> will lay an excellent foundation for students.
This volume shall temporarily be available for self-study only; the student shall pay USD50 to access this material online.
A printed copy of this textbook is also available, for USD30 per volume.
I want to order the printed textbook

《CNC中国现代儒商36讲》

《CNC中国国学》系列教材是为各国商务人士编写的中文教材。本教材以商务人士的工作和文化需要为依据,以在商务活动中实用的中华文化学习为主线,在学习汉语中学习中华文化和孔子儒学。
《CNC中国现代儒商36讲》共分六大单元36讲。结合CNC正式教材,归纳出中国现代儒商常识36讲,内容包括士魂商才、儒商时代、儒商科技、华人商界、儒商济世和儒商贤达等方面内容。同时本教材从学习商务汉语的角度出发,让我们在了解中国文化和国学的过程中继续学习商务汉语。
《CNC中国现代儒商36讲》突出提高中国文化领域的应用汉语能力,侧重学员对汉语的听说能力和阅读能力,同时能够进行简单而必要的的书写学习。
《CNC中国现代儒商36讲》将为学员了解中国文化打下良好的学习开端。
本册教材暂时为自学阅读教材,交纳50美元费用即可在线使用。
凡需印刷版教材要另交纳30美元/册预订。
我要订阅教材

《36 CNC Lessons on Modern Confucius Traders》 《CNC中国现代儒商36讲》
 
  • Unit 1
    Lesson 1 【Legendary Scholar Merchants】Niu Gensheng - the Intellectual and Virtuous President of Mengniu Group
    Lesson 2 【Confucian Traders Times】Wen Jiabao's high praises: The Wenzhou People's Spirit is a pioneering spirit
    Lesson 3 【Technical Focus】How to define a hero in business?
    Lesson 4 【Chinese Business Circles】The Six "Characteristics" of Zhejiang Merchants
    Lesson 5 【Obliging Confucian Traders】The greatest sound is faint and the greatest form looks formless.
    Lesson 6 【Virtuous Confucian Traders】The Rong's Family
    第一单元
    第1讲 【士魂商才】小胜靠智,大胜靠德的蒙牛牛根生
    第2讲 【儒商时代】温家宝盛赞:温州人精神就是创业精神
    第3讲 【儒商科技】企业家以什么论英雄?
    第4讲 【华人商界】浙江商人六种"味"
    第5讲 【儒商济世】大音稀声,大象无形
    第6讲 【儒商贤达】大陆的荣氏家族

  • Unit 2
    Lesson 7 【Legendary Scholar Merchants】Li Hongyan - The Myth of Baidu
    Lesson 8 【Confucian Traders Times】The Diffusion and Influence of Lao-tzu's and Chuang-tzu's Thoughts in the Western World
    Lesson 9 【Technical Focus】Give enterprise a pair of wings -- the Internet
    Lesson 10 【Chinese Business Circles】The Obvious Impression of Zhejiang Merchants
    Lesson 11 【Obliging Confucian Traders】The Style of Confucian Traders -- Being Generous in Aiding Needy People
    Lesson 12 【Virtuous Confucian Traders】Liang Shuming - the Representative of Neo-Confucianism
    第二单元
    第7讲 【士魂商才】百度神话李宏彦
    第8讲 【儒商时代】老庄思想在西方的传播和影响
    第9讲 【儒商科技】让企业插上网络的翅膀
    第10讲 【华人商界】浙商的明显烙印
    第11讲 【儒商济世】仗义疏财的儒商风格
    第12讲 【儒商贤达】新儒家代表梁漱溟

  • Unit 3
    Lesson 13 【Legendary Scholar Merchants】Liu Changle who employs women to work as men and employs men to work as cattle
    Lesson 14 【Confucian Traders Times】Ningbo Merchants Surpassing One Hundred Year
    Lesson 15 【Technical Focus】Modernization is a condition for the transformation from grass-rooted merchants to Confucian traders
    Lesson 16 【Chinese Business Circles】The Rise of Neo-Confucian Traders in the Mainland China
    Lesson 17 【Obliging Confucian Traders】Charity and benevolence let the world be filled with love
    Lesson 18 【Virtuous Confucian Traders】Zhang Ruimin who broke refrigerators
    第三单元
    第13讲 【士魂商才】把"女生当成男生用,男生当成牲口用"的刘长乐
    第14讲 【儒商时代】宁波商人百年不衰
    第15讲 【儒商科技】现代化是草根商人儒化转型的条件
    第16讲 【华人商界】大陆新儒商的崛起
    第17讲 【儒商济世】慈善仁爱让世界充满爱
    第18讲 【儒商贤达】砸冰箱的张瑞敏

  • Unit 4
    Lesson 19 【Legendary Scholar Merchants】Zhu Xinli - the President of Huiyuan Group
    Lesson 20 【Confucian Traders Times】The 21st century is calling for modern Confucian merchants
    Lesson 21 【Technical Focus】Modern Operation Concept
    Lesson 22 【Chinese Business Circles】The Successes Gained by Overseas Chinese
    Lesson 23 【Obliging Confucian Traders】What are taken from people are used for people
    Lesson 24 【Virtuous Confucian Traders】Zi Gong in Business
    第四单元
    第19讲 【士魂商才】"汇源百分百"朱新礼
    第20讲 【儒商时代】21世纪呼唤现代儒商
    第21讲 【儒商科技】现代经营概念
    第22讲 【华人商界】海外华人的成功
    第23讲 【儒商济世】取之社会,用于社会
    第24讲 【儒商贤达】端木生涯的子贡

  • Unit 5
    Lesson 25 【Legendary Scholar Merchants】Chen Tianqiao - A Game Player
    Lesson 26 【Confucian Traders Times】The Influence of Confucianism in the Southeast Asia
    Lesson 27 【Technical Focus】Culture Industry highlights the technical innovation of Confucian Traders
    Lesson 28 【Chinese Business Circles】The Confucian Traders Group in Hongkong and Macao
    Lesson 29 【Obliging Confucian Traders】The World Value of the Spirit of Confucian Traders
    Lesson 30 【Virtuous Confucian Traders】The Secret of Success of Hu Xueyan
    第五单元
    第25讲 【士魂商才】游戏玩家陈天桥
    第26讲 【儒商时代】东南亚的儒学影响
    第27讲 【儒商科技】文化产业突显儒商科技
    第28讲 【华人商界】港澳儒商群体
    第29讲 【儒商济世】儒商精神的世界价值
    第30讲 【儒商贤达】胡雪岩的成功秘诀

  • Unit 6
    Lesson 31 【Legendary Scholar Merchants】Lu Guanqiu -- the Legendary Evergreen in Business
    Lesson 32 【Confucian Traders Times】The New Tendency of the Western Study on Confucianism
    Lesson 33 【Technical Focus】Accepting Modern Technology and Concepts
    Lesson 34 【Chinese Business Circles】The Taiwanese Merchants' Footsteps, Marching into Mainland China
    Lesson 35 【Obliging Confucian Traders】The Responsibilities and Obligations of Modern Confucian Traders
    Lesson 36 【Virtuous Confucian Traders】Modern Confucian Traders All Over the World

    第六单元
    第31讲 【士魂商才】传奇不老翁鲁冠球
    第32讲 【儒商时代】西方儒学研究的新趋向
    第33讲 【儒商科技】接受现代科技和理念
    第34讲 【华人商界】台商进军大陆的脚步
    第35讲 【儒商济世】现代儒商的责任和义务
    第36讲 【儒商贤达】现代儒商遍天下

 

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